Material culture on the surface of corporate culture. Material culture is the surface corporate culture composed of products and various material facilities created by employees. Material culture is often audible and visible, which is located in the top layer of corporate culture. The material culture of an enterprise mainly includes: firstly, the products and services provided by the enterprise, as well as the achievements of the enterprise's production and operation; secondly, the production environment, enterprise brand, enterprise advertisement, product packaging and design created by the enterprise.<br>
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